A Little More Than an Annual Report

Annual reports aren't typically known for pushing creative boundaries, but I saw an opportunity to make something people would actually want to spend time with.

Across two years, I helped Adelante Healthcare bring its story to life through design, photography, and film. Building on the challenges and lessons of the first year, I refined the creative process for 2024, developing a more flexible and repeatable system that improved efficiency while creating a foundation for continued evolution year after year.

2023 Annual Report

Built around Adelante Healthcare's theme of “Rooted,” the 2023 annual report started with a blank slate. From the 8×8-inch format to the page layouts, photography, and visual storytelling, every element was developed to create a cohesive publication that connected the organization's history with its impact on the community.

A lot can change in 12 months. And when the story changes, the way you tell it should change too.

2024: Driven by Purpose

The 2024 annual report marked a new chapter for Adelante Healthcare as the organization introduced its cultural transformation, including a refreshed mission, vision, and values. The report evolved into a larger 8×10-inch format, with a more refined layout system, expanded storytelling through photography and film, and a clearer approach to presenting organizational data.

Making the Numbers Mean Something

Data doesn't have to be the boring part that everyone skips. For the 2024 report, I explored ways to make complex data easier to understand through scale, visual comparisons, and more intentional information design. Instead of simply presenting numbers, the goal was to help readers understand where resources were going and what that investment meant to the organization.

The People Behind the Pages

While the reports evolved from oner year to the next, one thing stayed the same: the people at the hard of Adelante's story. 

Across both years, we brought patient experiences to life through photography and film, creating a more personal connection to the communities Adelante serves. These stories gave the reports a more human perspective that went beyond the printed page.

Finding Meaning in the Moment

Born with limited vision, Ana's life changed when she suddenly lost the rest of her sight. With faith and determination, she found the strength to move forward. Through the Arizona Center for the Blind and Visually Impaired and Adelante Healthcare, she found support, community, and compassionate care. Today, Ana continues to embrace life and write her own story.

Prescription for a New Life

Forced to leave her home behind by the war in Ukraine, Larysa faced the challenge of starting over in a new country. With the help of Adelante Healthcare, she gained access to affordable, life-saving medication that gave her a renewed sense of hope. Today, Larysa is building a healthier life and embracing a new beginning.

A Second Chance

As the sole provider for his family, Noah struggled with the pressure of traditional expectations around masculinity and mental health. His story highlights the importance of behavioral healthcare and challenges the stigma surrounding asking for help.

Conquering CIDP

Aishia's life changed when a rare autoimmune disorder left her unable to walk or talk. Through Adelante Healthcare, she found compassionate care and ongoing support as she worked to regain her independence and rebuild her life.

Dillon Ivory

Email: holler@dillonivory.com
LinkedIn: @dillon_ivory

© Dillon Johnson 2026 // Creative Director & Strategist